Posts tagged Harbour Centre
Harbour Centre Shines Brightly

Harbour Centre is one of the most iconic towers in the Vancouver skyline, and never is it more radiant that at Christmastime when the top is decked with festive red lights. It's a downtown holiday tradition that's spanned more than 30 years.

Yesterday, the Elettra team took Vancouver Sun up to the very top of the tower to see the hanging of the lights. It's a massive job for the Harbour Centre crew. They fearlessly hang 1,100 lights 200 metres above the city streets. Be sure to enjoy their hard work by looking up when you're walking around downtown this holiday season.

Life as an Intern
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I can’t believe how quickly time flies. It seems like just yesterday I started my internship here at Elettra Communications, yet somehow I’m already heading into my last week. Working with a range of clients in a variety of industries, I’ve been lucky enough to have some pretty great experiences in my short time here.

On my first day, I was able to help out with Harbour Centre’s Urban Grind. I got to meet thousands of Vancouverites that, through the power of PR, showed up to hike to the top of the Vancouver Lookout to enjoy some music, beers, and great city views. I also got insight into the back end of events like this by tracking the event’s success on a weekly basis and preparing a post-event report for the client. 

In addition to the Urban Grind, I was part of a team that celebrated all of the hardworking employees at YVR, promoting their new employee appreciation program: YVR Stars.

I got to spend a morning handing out coffee, tea, and cookies to YVR employees coming in to work, while telling them about the YVR Stars program.

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On top of that, I was solely responsible for organizing the Chefs’ Showcase for this year’s Vancouver magazine Restaurant Awards. What does that mean? It means I got to spend a good portion of my days talking to the top chefs in Vancouver and inviting them to prepare some of their signature dishes to be presented to (and thoroughly enjoyed by) the over 900 guests at this year’s awards. This also means I got to work on a project that was 100% my own, from start to finish. That was a pretty good feeling.

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Plus, I got to catch a glimpse of the event itself - a room full of Vancouver’s finest from the restaurant industry coming together to celebrate each other’s successes.

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Aside from working on some pretty amazing events, my internship at Elettra has allowed me to put my writing skills to good use. One of the main reasons I’m in PR is because I love to write. Throughout my internship, my bosses recognized this passion and encouraged it by giving me opportunities to write blog posts, client articles, and social media content.

I would also like to acknowledge some of the extra perks of working at a PR agency - the proverbial cherry-on-top of my internship. Working on the Vancouver magazine Restaurant Awards meant I was able to visit some of Vancouver’s top restaurants before the crowds got to them. I also got to hand deliver mail to some pretty great food trucks; needless to say, some delicious lunches were had. Additionally, I was able to attend this year’s Boink Day hosted by Spring Advertising where I learned I could bouce on a pogo stick over 30 times for a good cause!

So there you have it, some first-hand insight into life as an intern. It’s been an incredible experience and I couldn’t have enjoyed it more. Of course, saving the best for last, I would like to thank all the ladies at Elettra for being so supportive and encouraging during my time here. I hope our paths cross again soon.

And now, I’m off to find a job!

Harbour Centre Dances into Chinese New Year
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Today, Harbour Centre celebrated the upcoming Chinese New Year with a dragon dancer. The dancer started at noon in SFU, pranced its way through the food court, and then moved through the shops, eating lettuce and collecting money along the way. Outside, a sampling team handed out cuisine from food court vendors and fortune cookies.

Happy Chinese New Year!

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Harbour Centre and the Vancouver Lookout Raise Seattle Seahawks 12th Man Flag
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With Seahawks fever taking over Vancouver in advance of Sunday’s Super Bowl, Harbour Centre raised a 12th man flag on top of its iconic Lookout tower this morning.

The blue flag with the white number 12 will fly through Sunday when Seattle takes on the Patriots at the NFL championship game in Arizona.

Harbour Centre was inspired by the 12th man flag that was raised on Thursday on top of the Seattle Space Needle as that city rallies for its team in the Super Bowl.

The best places to view the flag are north east of Canada Place and Crab Park.

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Forget about Santa…this year get ‘Snow Globed’ at Harbour Centre
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The Kettle Society, Harbour Centre, and the Vancouver Lookout are inviting Vancouverites to celebrate the season with a twist this year. Instead of photos with Santa, they are offering people a chance to get ‘Snow Globed’. Visitors to Harbour Centre’s lobby can have a photo taken inside a giant snow globe with their own camera or phone between now and December 20th.

A minimum donation of $5 is suggested with 100% of proceeds going to The Kettle Society, a local non-profit that assists people living with mental illness

A sneak peek was held on Friday, November 28 when participants were given the opportunity to have their photo taken with the Whitecaps FC president Bob Lendarduzzi, club ambassador Carl Valentine, and mascot Spike.

The Snow Globe will be open Mon-Fri and on two Saturdays, Nov 29th and Dec. 6th.

Spot the Footie at Harbour Centre

Spot the Footie, PR, Public Relations, Vancouver, Harbour Centre, Social Media, TwitterElettra Communications is working with Saint Bernadine Mission Communications to showcase Harbour Centre’s variety of retailers through soccer with a social media contest called “Spot the Footie”. As part of its “Spot the Footie” contest, Harbour Centre is offering a chance to win a grand prize of a pair of 5-pack Whitecaps FC tickets.  Each day from June 12 to July 16, 2014 there will be a Whitecaps soccer ball placed at a different Harbour Centre retailer.   @Harbour_Centre will tweet a daily clue describing the location of the footie.

In order to participate, individuals need to take a photo of the Whitecaps Footie in its newest location and share the photo on Twitter and/or Instagram.  To keep track of the submissions, participants are asked to include #HarbourCentre and #Footie, and are required to follow @Harbour_Centre on Twitter.  Every participant can enter once a day throughout the contest.  To bring attention to the contest we worked with Vancity Buzz on some separate contesting for their readers and followers.

So far we have seen many submissions, a substantial increase in both Twitter followers and interaction with the @Harbour_Centre account.  This has been the result of strategic hashtag usage, monitoring and consistent engagement from the @Harbour_Centre.

More contest details can be found on Harbour Centre’s website. Look forward to seeing your entry!

Harbour Centre’s Redevelopment Unveiled

Landmark complex’s new look features redesigned food court, lower level

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Vancouver, B.C.; January 22, 2014 – This week, Harbour Centre Complex Limited is marking the official opening of its lower level and food court after a multi-million dollar redevelopment. The extensive interior upgrades began last spring and focused on creating a brighter, more welcoming space through higher ceilings, open-concept lounge spaces, and a fresh colour palette

The expanded eating and common area occupies approximately 17,500 square feet, and features seating for more than 600 patrons. 13 vendors in the redesigned food court offer a variety of options ranging from healthy fare to selection of world cuisines, including local concept Rice ‘N Spice and the first Canadian retail location of popular New York based chain Famous Famiglia Pizzeria.  A full list of retailers can be found here: http://bit.ly/1dPjtMY.

“There’s a daytime population of 130,000 within one kilometer of Harbour Centre. We saw an opportunity to create a more contemporary and inviting atmosphere to better serve existing customers and attract new patrons to the Centre,” says Richard Lui, General Manager, Harbour Centre Complex Limited. “We’re thrilled with the finished product and look forward to welcoming customers to the revitalized space to experience all we have to offer.”

Other new amenities include complimentary Wi-Fi zones, larger washroom facilities, and digital directories. The redevelopment was designed by SSDG Interiors Inc. in conjunction with project architects, DA Architects + Planners.

The building’s exterior façade is also currently undergoing improvements that are scheduled for completion in late spring. Wider entryways, new canopies, and improved signage will add colour and light to the building, improving street presence for pedestrians.

About Harbour Centre Harbour Centre is home to a 28-story office tower, a nine-story office building with historic origins, Simon Fraser University Downtown Campus, The Vancouver Lookout Observation Deck, Top of Vancouver Revolving Restaurant, and two levels of shops and services. Recognized as the Information Technology Hub of Western Canada, Harbour Centre houses 5,000 office workers, students, and faculty. Located at the junction of Vancouver’s key transportation arteries, it is easily accessible from anywhere in the Lower Mainland, by road, bus, train, floatplane, Seabus, or Helijet. For more information, visit www.harbourcentre.com.