One sign-up at a time: preparing BC’s tourism and hospitality industry for a safe reopening

Last week, we completed a successful four-week social media ad campaign for our client, go2HR, BC’s tourism and hospitality human resource and health & safety association.

The purpose of this campaign was to raise awareness and drive sign-ups for its new BC Safety Assured For Everyone (BSAFE) program, a free 90-minute online COVID-19 safety training program for staff and managers in BC’s tourism and hospitality industry. 

The training gives employees and managers a strong foundation in COVID-19 health and safety protocols and assists them in understanding evolving best practices. Upon successful completion of the course, participants can say they are BSAFE Trained, demonstrating their knowledge of and commitment to COVID-19 health and safety.

If you're interested in taking the program or want to learn more about it, be sure to check it out: https://www.go2hr.ca/training-education/bsafe